The European company that made the first lab-grown hamburger—for a cost of $325,000—will soon debut on menus at upscale restaurants.
Food technology company Mosa Meat announced that it will launch its first clean meat (also known as cultured meat) product in one-and-a-half to two years. Mark Post, Mosa Meat chief scientific officer and vascular physiology professor at Maastricht University in the Netherlands, debuted the first clean meat burger—that cost approximately $325,000 to create—in 2013 in London. Speaking with Foodnavigator, Mosa Meat CEO Peter Verstrate revealed that the company’s meat—which is grown from a small amount of cells in a lab setting, negating the need to slaughter animals—will first appear on the menus of upscale restaurants. “It will be a statement,” Verstrate said, “not a commercial venture.” The company plans to sell its clean meat product on a commercial scale in approximately three years, when it is able to reduce production costs and receive appropriate approval as a novel food product from the European Union. The company recently closed a funding round for an undisclosed amount and will seek further funding from both traditional investors and the pharmaceutical industry—the latter of which provides Mosa Meat with growth medium in which cells proliferate. “These are real strategic investors who like what we do because they think it might be part of their future,” Verstrate said. Competitors in the clean meat space include California-based Hampton Creek and Memphis Meats (which are working to delivery their own clean meat products by the end of 2018 and 2021, respectively), and Israel-based SuperMeat, which secured $3 million in investment capital, some from leading European poultry producer PHW-Gruppe, earlier this month. The mission of Mosa Meat and its three competitors—who he said might be first to be introduced to the public—is to remove animal slaughter from the food industry completely. “The value of [the] market for meat globally is more than one trillion dollars,” Verstrate said. “Four companies in a shared field is not an issue."
Grass is Running Out for Grass-Fed Beef
High demand for what consumers think is healthier cow meat, along with climate change, is creating a shortage in nutritious grass.
Read More »
Impossible Burger Prompts Eatery to Offer Vegan Options
After overwhelming interest in its newest menu item, Hell's Kitchen Minneapolis launches vegan buns and designates non-meat cooktops for the Impossible Burger.
Read More »
Plant-Based Acquisitions Quadrupled in 2017
Companies such as Nestlé, Maple Leaf Foods, and General Mills continue to diversify their portfolios with profitable plant-based brands.
Read More »
Vegan Senator Cory Booker Launches Podcast
The senator launched his Lift Every Voice podcast on Martin Luther King, Jr. Day to elevate the voices of activists fighting for social justice.
Read More »
Danone Shuts Down its Milk Business in India
The French company—which recently acquired plant-based brands Silk, So Delicious, and Vega—discontinued its non-profitable dairy line in India to focus on more nutritional products.
Read More »
More Flashbacks
0 Response to "Mosa Meat to Debut Slaughter-Free Meat by 2020"
Post a Comment